Reputation Management

The influencing and controlling of a company’s, an individual’s, a group’s, or a product’s reputation. The growth of the internet and social media have made search results and reviews important influencers of people’s buying and engagement decisions.

Why Reputation Management

Why Reputation Management

Researching prior to buying is now done online which includes listening to actual users experiences and recommendations. Searchers trust actual user experiences collectively posted online more than they do a businesses’ salesperson or content.

There are individuals who have many followers that their endorsements can change the usage behavior of thousands/millions. This includes individuals who set up blogs and videos to review products as well as Yelp Ambassadors whose followers make decisions based on their Yelp reviews.

Why Reputation Management

Why Reputation Management

Researching prior to buying is now done online which includes listening to actual users experiences and recommendations. Searchers trust actual user experiences collectively posted online more than they do a businesses’ sales person or content.

There are individuals who have many followers that their endorsements can change the usage behavior of thousands/millions. This includes individuals who set up blogs and videos to review products as well as Yelp Ambassadors whose followers make decisions based on their Yelp reviews.

Drive Sales With Reviews

60% of online consumers are using reviews to make their buying decisions weekly. The vast majority of online consumers say online reviews helped them with their purchase decisions.

68% of online consumers are willing to pay up to 15% more for the same product or service if they are assured they will have a better experience.

Our Approach to Reputation Management

1

Holistic Approach
We believe in a holistic approach that combines the best practices of: customer service, review sites, and reputation management software/tools in order to change the trajectory of customer reviews and perceptions.

2

Proven Process
We implement a proven 5 step process to a better reputation: Discovery, Assessment/Benchmarking, Planning, Implementation, Reporting/Reassessment. This process mitigates and blunts some of the negatives while building new positive perceptions and reviews as organically as possible over time.

3

Partnership
We have aligned ourselves with the most prominent review and search sites such as Yelp (Yelp Agency Partner), Google Places (Google Partner), and we have relationships with various bloggers whose opinions and reviews help inform their followers.
Journey Together
Every day your customers embark upon a daily digital journey. Our expertise raises their awareness of you and offers to them the opportunity to connect directly with you via a variety of personal, passive, and active digital encounters across their most trusted and used digital resources and devices.