How can a small business afford SEO? Nowadays, how does someone find a local business like yours? Not in the Yellow Pages or the junk mail. People search for a plumber or electrician, and the...
Frequently Asked Questions
Frequently Asked Questions about Paid Search for Small Business
What's the difference between paid search and search engine marketing (SEM)? Some people use the terms interchangeably. But paid search campaigns use PPC (pay-per-click) ads that appear on the SERPs...
Frequently Asked Questions about Digital Marketing
What is digital marketing? Digital marketing is the use of digital technologies to promote products and services. It involves: Website design Search engine optimization (SEO) Content marketing...