Creating informational websites (not e-commerce) includes web design using HTML and CSS, web development using PHP and ASP, and web content development including videos and pictures. Since websites are both artistic and coded, great websites have to be visually appealing as well as highly functional using the best practices of user experience (UX), user interface (UI), and content to solve their most pressing needs.
Everything online depends on the website. Google indexes website pages for Organic choices. Businesses without a website basically do not exist in Google’s algorithm as a choice for a product or service search. Consumers start online first and want answers to their questions before they call or visit a store or a service provider.
Why Informational Sites?
65% of consumers consider a company branded email to be more credible than a generic email account such as Gmail, Outlook.com, AOL, or Yahoo mail. Source: Verisign
Our Approach to Informational Sites
Designed Mobile First
More websites are viewed on a mobile phone than a desktop as 91% of adults have their mobile phone within arm’s reach every hour of every day.
Designed For Conversions
Websites have to convert visitors into customers so we start with understanding how a clients customers can move from being just another visitor to actively in contact with the business via a phone call or form submission.
Visitors want to read and view in pictures what they desire on the website. Almost 70% of the activities around website development is focused on creating unique and visually impactful content to drive conversions.
Every day your customers embark upon a daily digital journey. Our expertise raises their awareness of you and offers to them the opportunity to connect directly with you via a variety of personal, passive, and active digital encounters across their most trusted and used digital resources and devices.